Business
Marketing plan for a combination cabinet shop and interior design firm
The media kit for Borrelli Design and Cabinetry is itself an example of high design. The cover is cut along a gently curving line, and the kit opens to reveal business cards and press releases, as well as a disc loaded with images. The piece is just one element of a comprehensive rebranding effort the company undertook in 2006, and an example of what a strong brand identity can do for a company.
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